When something lights up your heart with an unexplainable passion, don’t ignore it. That’s your sign — it’s time to take the leap.
Welcome to Mármol
At Mármol, we create handmade soaps, host creative workshops, and design unique products inspired by the beauty of Chile. Our mission is to promote wellness and intentional living through self-care rituals that invite you to slow down and reconnect with yourself.
Whether it's through the meditative process of soap making or the joy of discovering a new skill, Mármol offers meaningful experiences that bring presence, creativity, and a sense of calm to your everyday life.
What is the story behind?
My name is Araceli, but everyone calls me Ari. I’m originally from Chile, and in 2019, my husband and I made the big move to Hamburg. Just a few months later, life surprised us — I found out I was pregnant. Our first baby was born in 2020, right in the heart of the pandemic.
In 2021, I started Mármol as a hobby, looking for time for myself. But even then, a part of me longed to create something with meaning. Still, I knew I had a long way to go before I could truly ground that intention.
In 2022, it became clear to me that one of Mármol’s core pillars was my roots. Chile is, and always will be, a big part of who I am. That’s when the idea of creating illustrations and collections inspired by Chile began to bloom. I still remember traveling there, looking for ingredients, and doing illustrations about regions and cities with memory and emotion. But something still felt incomplete — I couldn’t find the meaning behind it all.
That same year, my second daughter was born. Mármol had to take a back seat. It was still just a “hobby” — something I cherished, but didn’t yet understand fully.
By 2023, I felt completely lost with it. I didn’t know how to keep going — or if I even wanted to. I built a website, redesigned labels, created some postcards, mostly for the joy of it. Even though there was beauty in what I was doing, it all felt scattered — like a collection of beautiful things with no clear story.
There were many moments I thought about letting it go.
Then came 2024. That year, I hosted my first workshop. And something shifted. Something deep. It was as if the scattered pieces slowly began to find their place. Ideas from the past started to feel connected — but I still couldn’t articulate exactly what it was I was trying to share. I often felt like I was speaking in metaphors no one could understand… not even me.
And then, depression arrived. Quietly, and all-consuming.
But looking back, it was a gift.
From September to March, I had no choice but to turn inward. To rest. To ask questions I had been avoiding. To be radically honest with myself. And to make some big decisions.
Now, in 2025, something is different. I feel it in my bones. This is the year I take the helm of Mármol with intention and clarity. This is the year I finally understand what I was trying to say all along.
Everything makes sense now.
I can finally put into words the emotions I felt back in 2021. I can connect the dots from what I was unconsciously creating, even when I had no idea where it was leading me.
And now I understand the phrase:
Everything happens at the right time.
It couldn’t have been 2021.
It couldn’t have been 2022.
It wasn’t ready in 2023.
And it was still growing in 2024.
I needed time — to soften, to grow, to let go.
A part of me had to die so something truer could finally be born.
Because Mármol was never just about soaps. It is — and always has been — an invitation to come back to yourself. To slow down. To breathe. To create with intention. To make space for small rituals that reconnect you to what really matters.
If something in this story resonates with you, I’d love to invite you into one of our workshops. They’re waiting for you :)
Ari.
Our brand concept
Every brand tells a story — this is Marmol story.
The heart of Mármol begins in Patagonia, Chile — in the Catedrales de Mármol. Natural sculptures shaped by time, carved by water, and held in sacred silence. These marble formations are more than beautiful — they carry a quiet strength, a graceful resilience. That same balance of power and calm flows through everything we create.
This is where the name Mármol was born — a tribute to the stillness, strength, and deep connection to nature that lives at the core of it all.
From the photography to the illustrations, every element was chosen with purpose. To reflect raw, honest moments. To create space. To breathe.
A visual language that tells a story — of place, of culture, of identity.
A brand that doesn’t just show — it feels. Rooted. Slow. Soulful.
A Typography that blends the contemporary with the timeless, the abstract with the tangible, the human with the structural — a dance between clarity and expression.
Two typefaces — serif and sans — coexist with balance, adding contrast, rhythm, and a voice that is both bold and delicate.
And then, the colors — chosen not just for beauty, but for what they mean.
Deep reds, like heartbeats, speak to courage and fire — the kind that moves us forward. Soft neutrals and greens hold the breath of nature — grounding us in calm and presence. Whispers of blue invite reflection and clarity — a connection to inner truth. Black offers depth and quiet elegance — the anchor in every palette.
A logotype born from hands — reflecting the beauty of the handmade, the quiet rhythm of craftsmanship, and the timeless art of creating something with soul. Speaks of touch, tradition, and the story behind every bar of soap.
This is Marmol made in Hamburg by Chilean hands.